Whether or not you grow your own, eat only organics, or buy your produce from the Farmers Market, the corner store, or the Supermarket, we all as consumers, depending on our budgets, and the busy-ness of our lives, and accessibility to stores, probably use a variety of means to do our shopping.
I love a good Farmers Market.
The produce is usually fairly local, seasonal and freshly picked. But, depending on what is going on in my week determines whether I get to a market or not. I often have to avail myself of the supermarket (alas we are all human).
In the interests of purchasing fresh food, I was fairly outraged when I saw this price tag below.
JET LAG... I don't know about you, but when I fly, even a few hours away from my usual time zone I feel like crap.
If you think of produce as a living thing, made up of cells that require water, sunlight and food to survive, being picked and stuck in a refrigerator, put in a metal tube and flown at roughly 35000ft over 12,000KMs (Mexico City to Sydney) or 13000KM's (Lima to Sydney) unpacked, delivered to a storeroom, before being moved to a store with another cold storage, before being put on the shelves, before being bought and stuck in our refrigerator.......sorry, I'll move on....
But, what boggles my mind, is the unknown
of this asparagus. As far as my geographical understanding goes, Mexico and Peru are 2 different countries, with about 4000kms between them, as the crow flies.
So where was this asparagus grown?
The labelling of this is very poor form by those who should be doing better that this.
At the very least if produce is being flown in, and as a consumer,
I am making a choice to buy an imported product, I want to be able to
make that choice with full disclosure....to know that there is an unbroken chain
of paddock to store, not some vague suggestion of where my food is coming from.
As a consumer, please choose wisely.
Be a conscious shopper.
Support your local producers and suppliers
and eat seasonally for nutritionally superior ( and therefore better for our health) produce.
You don't have to have bio-dynamically, spring fed from ancient blessed springs, to eat well.
Do the best you can.
And we need our suppliers, including supermarkets to support, not sabotage our efforts to eat well.
Maybe one of the questions to ask ourselves when we shop is:
"What is the postcode of the produce I am about to buy?"